Hi! I’m Jennie.
The first thing you should know about me is a mentor once described me as a “veritable enema of positive thought.” All I can say is, I try.
I’ve spent my nearly 30-year advertising career as a copywriter, creative director and consistently smiley person in long-time staff and freelance roles for both agencies and clients.
I’ve written or led strategic, successful creative for banks, hospitals, pizza, drugstores, airlines, film festivals, universities, zoos, salad dressing, hotels, tacos, credit unions, non-profits, cell phones, tires, museums, memorial services, winches and (shockingly) as a Seattle native, apples, coffee and tech.
I believe joy is a business advantage and I’ve brought that open, encouraging creative leadership to teams, projects and client relationships long before I held a creative director title. I’m an advocate for introverted and late blooming leaders, and a mentor to young creatives and quieter voices in an industry that’s traditionally rewarded the loudest in the room. I also like to laugh (at your jokes or my own) a lot.
I recently built and launched PhenomenalMe, an app to help women squash self-doubt with a growing gallery of their proudest, most butt-kicking moments. Just a few things I’ve saved to my own PhenomenalMe gallery include:
• Receiving the AAF Seattle Silver Medal in 2022, a Hall of Fame award acknowledging creative excellence and traditionally given to agency founders.
• Shiny trophies from One Show, Cannes, Communication Arts, Addys, Emmys, NY Festivals, Clios, and Radio Mercury Awards.
• Pieces I’ve written for Communication Arts, One Club, Medium, Substack and my blog.
• Literal trunk loads of equestrian national championships. (Yep, I’m a horse girl.)
• And notes, photos and funny drawings from my two, now mostly-grown-kids, who can still make me laugh till my cheeks cramp.
CONTACT: jennie@phenomenalme.com
jennie.moore@comcast.net